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Actionable Gamification: Beyond Points, Badges, and Leaderboards

Name: Actionable Gamification: Beyond Points, Badges, and Leaderboards
Price: 7.77 USD
Availability: InStock
Rating: 4.6 (760 reviews)

4.6 of 5 Stars: Decorative Arts & Design - Actionable Gamification: Beyond Points, Badges, and Leaderboards

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Book Synopsis: The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives. Effective gamification is a combination of game design, game dynamics, behavioral economics, motivational psychology, UX/UI (User Experience and User Interface), neurobiology, technology platforms, as well as ROI-driving business implementations. This book explores the interplay between these disciplines to capture the core principles that contribute to good gamification design. The goal for this book is to become a strategy guide to help readers master the games that truly make a difference in their lives. Readers who absorb the contents of this book will have literally obtained what many companies pay tens of thousands of dollars to acquire. The ultimate aim is to enable the widespread adoption of good gamification and human-focused design in all types of industries.

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Ready to revolutionize your approach to motivating and engaging your audience? Look no further than "Actionable Gamification: Beyond Points, Badges, and Leaderboards." This groundbreaking book by Gamification Pioneer Yu-kai Chou delves deep into the fusion of game mechanics and behavioral psychology to create immersive experiences that drive real results. Join the ranks of forward-thinkers who understand the power of human-focused design and unlock the secrets to transforming your product, workplace, marketing, and personal endeavors.

Discover the key to unlocking increased business metrics and a solid return on investment through effective gamification strategies. Chou's Octalysis Framework, the result of twelve years of dedicated research, offers a comprehensive approach that blends game design, behavioral economics, motivational psychology, UX/UI, neurobiology, and technology platforms. By mastering the principles outlined in this book, you can elevate your gamification design to new heights and lead your industry in creating impactful experiences that truly resonate with your audience.

Don't miss the opportunity to gain invaluable insights that typically come with a hefty price tag. "Actionable Gamification" serves as your strategy guide to mastering the art of gamification and human-focused design, providing the tools you need to drive success in any industry. Take the next step towards transforming your approach and embracing the power of good gamification. Elevate your game today!

Discover the secrets of gamification and human-focused design now!

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