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Photography & Video - Fred Herzog: Modern Color

Description

Book Synopsis: The most comprehensive book yet published on the Canadian color-photography pioneer Fred Herzog is best known for his unusual use of color photography in the 1950s and 1960s, a time when art photography was almost exclusively associated with black-and-white imagery. In this respect, his photographs can be seen as prefiguring the New Color photographers of the 1970s. The Canadian photographer worked largely with Kodachrome slide film for over 50 years, and only in the past decade has technology allowed him to make archival pigment prints that match the exceptional color and intensity of the Kodachrome slide, making this an excellent time to reevaluate and reexamine his work.

This book brings together over 230 images, many never before reproduced, and features essays by acclaimed authors David Campany, Hans-Michael Koetzle and artist Jeff Wall. Fred Herzog is the most comprehensive publication on this important photographer to date.

Details

Are you tired of seeing the same old black-and-white imagery in art photography? Break away from the norm and discover the color revolution brought to life by Canadian photography pioneer, Fred Herzog. In his groundbreaking work from the 1950s and 1960s, Herzog challenged the status quo by using color photography when it was least expected. Now, you can dive into the vibrant world of Herzog's exceptional images with our Fred Herzog: Modern Color Book.

With over 230 never-before-reproduced images, this book showcases Herzog's mastery of Kodachrome slide film over five decades. Through archival pigment prints, we've preserved the exceptional color and intensity that made his work truly remarkable. It's a visual feast that will captivate your imagination and transport you to a bygone era filled with streets pulsating with life and vivid moments frozen in time.

Immerse yourself in this visual journey and gain a newfound appreciation for a photographer who was ahead of his time. Our carefully curated selection of images will allow you to witness the birth of the New Color photography movement, paving the way for future artists to explore the possibilities of unleashing the power of color.

Featuring insightful essays by renowned authors David Campany, Hans-Michael Koetzle, and artist Jeff Wall, our Fred Herzog book goes beyond just stunning visuals. It delves deep into the artistic significance and cultural impact of Herzog's work, allowing you to understand the context in which these incredible photographs were created.

Don't miss out on this extraordinary opportunity to own the most comprehensive publication on Fred Herzog. Whether you're an art connoisseur, a photography enthusiast, or simply someone who appreciates the beauty of color, this book is a must-have addition to your collection.

Get ready to be inspired and transported by the unparalleled works of Fred Herzog. Experience the color revolution firsthand with our Fred Herzog: Modern Color Book. Order your copy today!

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