Karl Gerstner: Designing Programmes: Programme as Typeface, Typography, Picture, Method

Discover the groundbreaking work of Swiss designer Karl Gerstner with Designing Programmes: Programme as Typeface, Typography, Picture, Method Book. This influential book, first published in 1964, is now reissued with its original design. Immerse yourself in the world of postwar graphic design as Gerstner takes you through his innovative design methodology, offering a unique perspective on the early days of the computer era.

Gerstner's approach goes beyond traditional design techniques. He proposes a rule set or system that empowers designers to make aesthetic decisions for their products. Imagine a logo that not only represents your brand but also serves as a layout grid system or inspires a font. This revolutionary concept opens up endless creative possibilities, allowing you to create cohesive designs that truly stand out from the competition.

In today's rapidly evolving world of computational design, Designing Programmes remains as relevant as ever. With numerous examples from various fields such as graphic design, product design, music, architecture, and art, this book serves as an endless source of inspiration. Dive into the material, develop it further, and seamlessly integrate it into your own work.

Don't miss out on the opportunity to get your hands on this rare and valuable book. Lars Müller Publishers has reissued Designing Programmes, bringing Gerstner's influential work back to life. Experience the genius of one of the most significant designers in typography and graphic design history. Take your creativity to new heights and unlock endless design possibilities. Order your copy now and embark on a journey of artistic exploration.

Order now to unleash your design potential and redefine your creative approach!