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Fashion - Fashion under Fascism: Beyond the Black Shirt (Dress, Body, Culture, 5)

Description

Book Synopsis:

When we think of Italian fashion, Gucci, Max Mara and the meteoric rise of Prada immediately spring to mind. But Italian fashion has a dark history that has not previously been explored. The Fascism of 1930s Italy dominated more than just politics - it spilled over into modes of dress. Fashion under Fascism is the first book to consider this link in detail.

Fashion often functions as a tacit means of making a social statement, but under Mussolini it vividly reflected political tyranny. One's allegiance to the regime was choreographed by the dictatorship with the intent of creating a new national consciousness. Women in particular were manipulated through fashion ideals to create an authentic Italian femininity. Paulicelli explores the subtle yet sinister changes to the seemingly innocuous practices of everyday dress and shows why they were such a concern for the state. Importantly, she also demonstrates how these developments impacted on the global dominance of Italian fashion today.

This fascinating book includes interviews with major designers, such as Fernanda Gattinoni and Micol Fontana, and sheds new light on the complicated relationship between style and politics.

Details

Discover the hidden secrets of Italian fashion in "Fashion under Fascism: Beyond the Black Shirt". This captivating book delves into the dark history of Italian fashion that has never been explored before. From the dominance of Fascism in 1930s Italy to the subtle yet sinister changes in everyday dress, this book uncovers the link between fashion and political tyranny.

Italian fashion is known worldwide for iconic brands like Gucci and Prada, but how did it all come to be? "Fashion under Fascism" reveals the untold story behind the rise of Italian fashion. Learn how the regime manipulated fashion ideals, particularly for women, to create an authentic Italian femininity. The impact of these developments is still felt today, shaping the global dominance of Italian fashion.

Immerse yourself in the captivating interviews with major designers, including Fernanda Gattinoni and Micol Fontana, featured in this enlightening book. Gain a deeper understanding of the complicated relationship between style and politics, and how it continues to shape the fashion industry.

Uncover the true origins of Italian fashion and explore the hidden influences of Fascism with "Fashion under Fascism: Beyond the Black Shirt". Embrace the power of knowledge and indulge in this thought-provoking read that will forever change your perception of Italian fashion.

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