Description
Book Synopsis: Business Journalism: How to Report on Business and Economics is a basic guide for journalists working in countries moving to open-market economies, students in journalism courses, journalists changing direction from general news reporting to business and economic reporting, and bloggers. It also explains the differences in technique required for general reporters to deliver business news for text, TV, or radio. Veteran journalist Keith Hayes, who has worked for such organizations as Reuters, PBS, the BBC, CBC, and CNBC, provides a quick reference to journalistic practice that covers everything from how to meet a deadline to getting answers from company or government officials who would rather not talk. It also provides background on specific knowledge that journalists should have to report on the business and the economy accurately and with insight. That includes understanding the major markets and how they work, learning to read a balance sheet, and getting the story even when a company or government sets up roadblocks. As Hayes demonstrates, effective journalists are story tellers who need to tell the story well while making certain they are providing the facts as they find them and understand them. Among other things, readers will also learn:
- How to write a business news story
- How to report business news on television
- How to report in a globalized business world
- How to get usable information from press conferences and briefings
- The basics of macroeconomics, the financial markets, and company-specific financial data
- How to dig for facts and get the story
This book covers comprehensively the basics of business and economic reporting. With its insights and tips from Hayes and other veteran journalists, it’s a book that will remain on your shelf for years to come and help you acquire and cement career-enhancing skills. It will also help you hone your craft as you begin to write more sophisticated stories and take jobs of increasing responsibility.
Details
Are you a journalist looking to enhance your skills and succeed in the world of business and economic reporting? Look no further than "Business Journalism: How to Report on Business and Economics." This comprehensive guide is perfect for journalists working in countries transitioning to open-market economies, journalism students, and even bloggers. Written by veteran journalist Keith Hayes, who has worked for renowned organizations such as Reuters, PBS, and the BBC, this book is a goldmine of journalistic wisdom.
With valuable insights and techniques, Hayes teaches you how to navigate the intricacies of business reporting across different mediums. Whether you're writing for text, TV, or radio, this guide ensures you deliver accurate and insightful news that captivates your audience. Learn how to meet deadlines, solicit information from reluctant sources, and craft compelling business news stories. Hayes also dives into the essentials of macroeconomics, financial markets, and company-specific financial data, equipping you with the knowledge to tackle complex business stories.
Reporting in today's globalized business world poses unique challenges, but with "Business Journalism," you'll gain the skills to thrive. Discover how to unearth critical facts, obtain usable information from press conferences and briefings, and develop a deep understanding of major markets. Hayes emphasizes the importance of storytelling, ensuring that you not only deliver the facts but also engage your readership through compelling narratives.
Don't miss out on this indispensable resource for business and economic reporting. With Keith Hayes and other seasoned journalists sharing their insights and tips, "Business Journalism" is a book that will remain a cherished guide throughout your career. Whether you're a novice reporter or aiming for higher responsibilities, this book will help you refine your skills and write more sophisticated stories. Take your journalism career to new heights with "Business Journalism: How to Report on Business and Economics."
Get your copy now and embark on a journey towards becoming an exceptional business journalist!
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