MM4 (with CourseMate, 1 term (6 months) with Career Transitions 2.0 Printed Access Card) (New, Engaging Titles from 4LTR Press)

Looking for an engaging and affordable marketing management solution? Look no further than MM4 (with CourseMate, 1 term (6 months) with Career Transitions 2.0 Printed Access Card). Created through a thorough review process with students and faculty, MM4 is designed to meet the diverse needs of today's learners at an incredible value-based price.

With an integrated marketing management framework, MM4 is able to provide a comprehensive understanding of key concepts. The book utilizes new and proven learning features, such as useful exhibits and graphics, to further enhance your understanding of marketing principles. Additionally, it incorporates the latest statistics and emphasizes the impact of consumer behavior and social media on successful marketing strategies.

One of the standout features of MM4 is its comprehensive set of real-world business cases. Aligned with specific chapters, these cases are sourced from leading providers, including Harvard Business School Publishing. By leveraging these best-selling cases, MM4 allows you to apply your knowledge to practical scenarios, ensuring you are well-prepared for business success.

But wait, there's more! As an added bonus, when you purchase MM4, you'll also receive access to CourseMate. However, please note that CourseMate is being sunsetted and will no longer be sold with MM4 after December 31st, 2019. But don't worry, Cengage will continue to support existing CourseMate users until August 1st, 2020. So don't miss out on this incredible opportunity to enhance your marketing management skills with MM4 and CourseMate!

Ready to take your marketing management skills to the next level? Dive into MM4 today and unlock a wealth of knowledge and resources. Click here to get started!