Description
Book Synopsis: This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands. It is the first book to present these laws in context and to explore their meaning and application. The most distinctive element to this book is that the laws presented are tried and tested; they have been found to hold over varied conditions, time and countries. This is contrary to most marketing texts and indeed, much information provides evidence that much modern marketing theory is far from soundly based.
Details
Unlock the Secrets of Growth with "How Brands Grow: What Marketers Don't Know!"
Looking to take your business to new heights? Look no further! In today's competitive market, knowing how to effectively grow your brand is the key to success. With "How Brands Grow: What Marketers Don't Know," you'll discover the secrets that will propel your business forward and leave your competitors in the dust.
Written by marketing guru Adam Sharp, this groundbreaking book is a must-read for any savvy business owner or marketing professional. Packed with invaluable insights and data-driven strategies, it reveals the hidden techniques that successful brands use to achieve phenomenal growth.
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