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Web Development & Design - Escaping the Build Trap: How Effective Product Management Creates Real Value

Description

Book Synopsis: To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs. In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small. In five parts, this book explores: Why organizations ship features rather than cultivate the value those features represent How to set up a product organization that scales How product strategy connects a company’s vision and economic outcomes back to the product activities How to identify and pursue the right opportunities for producing value through an iterative product framework How to build a culture focused on successful outcomes over outputs Read more

Details

Are you tired of falling into the "build trap" and cranking out features that don't meet your customer's needs? "Escaping the Build Trap: How Effective Product Management Creates Real Value" by Melissa Perri is your guide to breaking free from this cycle. Learn how to shift towards a customer-centric approach that focuses on solving real problems and achieving business goals. Transform your product management practices and create a culture that benefits both your company and your customers.

Discover the secrets to setting up a scalable product organization and aligning your product strategy with your company's vision and economic outcomes. With actionable insights on identifying valuable opportunities and building a culture centered on successful outcomes, this book provides a roadmap for success in any organization, big or small. Don't just ship features – create meaningful value with effective product management practices!

Ready to revolutionize your product management approach and drive real value for your customers? Dive into "Escaping the Build Trap" today and unlock the potential to transform your business. Say goodbye to the build trap and hello to a customer-centric culture that delivers results.

Get your copy now and start building a product culture focused on success!

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