Snow Guns Before Sunrise: A Peek Behind the Veil of Ski Resort Operations

Book Synopsis: Get ready to lift the veil on your favorite sport, and discover how every other business venture is made boring in the shadow of the ski resort industry! "Snowguns Before Sunrise" will let you in on the secrets as you hop into the shoes of a ski industry insider to see what really goes on behind the scenes. If you've ever wondered what it's like to drive a snowcat, or even to run the whole show as a ski resort General Manager, you'll learn everything you wanted to know, and then some. You'll get a glimpse of the complexity of the ski operation and its many moving parts, but also discover the mystique of working in the mountains for the sake of skiing. You'll learn the metrics by which a ski area measures success, and read about the "unsung heroes" behind the scenes. Real-world stories from ski area managers and employees breathe life into the concepts. For skiers who want to know more about what it takes to deliver their favorite sport to the masses, "Snowguns Before Sunrise" answers all the questions that come to mind on a quiet and thoughtful lift ride, or in a spirited online discussion: Why aren't they making snow on my favorite trail? How is corduroy made? What does it take to be a ski area manager? With these kind of lift ticket prices, ski areas must be flush with cash, right? If they just let me run the place, it would be so much better. Or would it? "Snowguns Before Sunrise" is where you'll find out! For anyone thinking of a career in the ski industry, "Snowguns Before Sunrise" is the handbook. Regardless of your particular area of interest in ski area operations, having a big-picture understanding will make you a better employee, and provide you with the insight it takes to get noticed as a potential leader. For professionals already working in the industry, "Snowguns Before Sunrise" will provide you with a fresh perspective and refine your literacy of different areas of the ski area operation. You'll catch yourself chuckling as you relate on many levels from your own ski resort experience! "Snowguns Before Sunrise" is the book to read if you like to ski and want to know more about how ski areas actually operate, so boot up and get ready to load the lift that takes you inside the resort operation.