Description
Book Synopsis: We all create intellectual property. We all use intellectual property. Intellectual property is the most pervasive yet least understood way we regulate expression. Despite its importance to so many aspects of the global economy and daily life, intellectual property policy remains a confusing and arcane subject. This engaging book clarifies both the basic terms and the major conflicts surrounding these fascinating areas of law, offering a layman's introduction to copyright, patents, trademarks, and other forms of knowledge falling under the purview of intellectual property rights. Using vivid examples, noted media expert Siva Vaidhyanathan illustrates the powers and limits of intellectual property, distilling with grace and wit the complex tangle of laws, policies, and values governing the dissemination of ideas, expressions, inventions, creativity, and data collection in the modern world.
Vaidhyanathan explains that intellectual property exists as it does because powerful interests want it to exist. The strongest economies in the world have a keen interest in embedding rigid methods of control and enforcement over emerging economies to preserve the huge economic interests linked to their copyright industries-film, music, software, and publishing. For this reason, the fight over the global standardization of intellectual property has become one of the most important sites of tension in North-South global relations. Through compelling case studies, including those of Starbucks, Coca-Cola, Sony, Amazon, and Google Books, Vaidhyanathan shows that the modern intellectual property systems reflect three centuries of changes in politics, economics, technologies, and social values. Although it emerged from a desire to foster creativity while simultaneously protecting it, intellectual property today has fundamentally shifted to a political dimension.
Details
Are you tired of hearing about intellectual property but not really understanding what it entails? Look no further! Introducing "Intellectual Property: A Very Short Introduction," a book that demystifies the complex world of intellectual property rights. This engaging read provides a layman's introduction to copyright, patents, trademarks, and more, making it easier than ever to grasp the concepts that regulate expression. With vivid examples and expert insights from Siva Vaidhyanathan, you'll gain a deeper understanding of the powers and limits of intellectual property. Take control of your knowledge and pick up a copy today!
Intellectual property is not just an abstract concept; it affects every aspect of our lives. That's why it's crucial to be well-informed about copyright, patents, and trademarks. In "Intellectual Property: A Very Short Introduction," Siva Vaidhyanathan tackles this confusing subject with clarity and wit. This book unravels the tangle of laws that govern the dissemination of ideas and creativity in the modern world. From the fight over global standardization to the tensions in North-South relations, Vaidhyanathan explores it all through compelling case studies. Discover the political dimensions of intellectual property and gain a fresh perspective on its role in the global economy.
Do you want to make sure your creative creations are protected? "Intellectual Property: A Very Short Introduction" is the key to understanding how copyright, patents, and trademarks can safeguard your ideas. Siva Vaidhyanathan, a renowned media expert, provides a layman's guide to the complex world of intellectual property rights. Through vivid examples and witty explanations, this book unravels the fascinating history and evolution of intellectual property laws. Learn how powerful interests shape these regulations and how they impact societies across the globe. Take the first step towards becoming an informed creator and get your copy today!
Ready to unravel the secrets of intellectual property? "Intellectual Property: A Very Short Introduction" is the guide you've been waiting for. From copyright to patents and trademarks, this book tackles it all, breaking down complex terms into easily understandable language. Written by Siva Vaidhyanathan, an expert in the field, this book shines a light on the conflicts and challenges surrounding intellectual property. By exploring real-world case studies of companies like Starbucks, Coca-Cola, and Amazon, you'll gain a deeper understanding of the economic and political forces at play. Don't miss out on this opportunity to master the world of intellectual property – get your copy now!
Ready to dive into the fascinating world of intellectual property? Look no further than "Intellectual Property: A Very Short Introduction." Authored by Siva Vaidhyanathan, this book offers a comprehensive overview of copyright, patents, trademarks, and other forms of intellectual property rights. Through vivid examples and a touch of wit, Vaidhyanathan clarifies the often-misunderstood subject of intellectual property. Discover why this complex area of law is crucial to the global economy and daily life. Whether you're a creator looking to protect your inventions or simply curious about the power dynamics at play, this book is a must-read. Take the first step towards unlocking the potential of your ideas and order your copy today!
Click here to explore the world of intellectual property and gain a deeper understanding of its impact on the economy and creativity.
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