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Ethics & Professional Responsibility - Media Ethics: Key Principles for Responsible Practice

Description

Book Synopsis: Media Ethics: Key Principles for Responsible Practice makes ethics accessible and applicable to media practice, and explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. Unlike application-oriented casebooks, this text sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior. Author Patrick Lee Plaisance synthesizes classical and contemporary ethics in an accessible way to help students ask the right questions and develop their critical reasoning skills, as both media consumers and media professionals of the future. The Second Edition includes new examples and case studies, expanded coverage of digital media, and two new chapters that distinguish the three major frameworks of media ethics and explore the discipline across new media platforms, including blogs, new forms of digital journalism, and social networking sites.

Details

Discover the essential guide to ethical media practice with Media Ethics: Key Principles for Responsible Practice. This comprehensive book breaks down key ethical principles and their application in various media fields, including journalism, public relations, advertising, marketing, and digital media. By learning from author Patrick Lee Plaisance's synthesis of classical and contemporary ethics, readers can navigate complex ethical dilemmas with confidence and integrity.

Media Ethics is your go-to resource for understanding the moral foundations behind responsible media behavior. Dive deep into philosophical underpinnings and learn how to apply ethical principles in real-world scenarios. Whether you are a student looking to sharpen your critical thinking skills or a media professional striving for excellence, this book equips you with the knowledge and tools needed to make ethical decisions in today's ever-evolving media landscape.

Stay ahead of the curve with the Second Edition of Media Ethics, featuring updated examples, case studies, and expanded coverage of digital media. Explore the three major frameworks of media ethics and uncover how they shape media practices in the digital age. From digital journalism to social networking sites, this edition keeps you informed about the latest trends and challenges in media ethics.

Enhance your media practice and uphold ethical standards with Media Ethics: Key Principles for Responsible Practice. Take the first step towards ethical excellence by ordering your copy today!

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