Description
Book Synopsis: An in-depth look into the origins of how each NHL team was named, received their logo and design, with interviews by those responsible. Written by those most knowledgeable, you'll learn why every hockey team to ever play in the National Hockey League looks the way it does. Nothing unites or divides a random assortment of strangers quite like the hockey team for which they cheer. The passion they hold within them for the New York Rangers, Toronto Maple Leafs, Montreal Canadiens, or Boston Bruins allows them to look past any differences which would have otherwise disrupted a perfectly fine Thanksgiving dinner and channels it into a powerful, shared admiration for their team. We decorate our lives with their logos, stock our wardrobe with their jerseys, and, in some cases, even tattoo our bodies with their iconography and colors. They're so ingrained in our lives we don't even think to ask ourselves why Los Angeles celebrates royalty; why Buffalo cheers for not one, but two massive cavalry swords; or why the Broadway Blueshirts named themselves for a law enforcement agency in Texas (or why they even wear blue shirts, for that matter). All that and more is explored in Fabric of the Game, authored by two of the sports world's leading experts in team branding and design: Chris Creamer and Todd Radom. Tapping into their vast knowledge of the whys and hows, Creamer and Radom explore and share the origin stories behind these and more, talking directly to those involved in the decision processes and designs of the National Hockey League's team names, logos, and uniforms, pouring through historical accounts to find and deliver the answers to these questions. Learn more about the historied Detroit Red Wings and Chicago Blackhawks, as well as the lost but not forgotten Hartford Whalers and Quebec Nordiques, all the way to the lesser-known Kansas City Scouts and Philadelphia Quakers. Whichever team you pledge allegiance, Fabric of the Game covers them in-depth with research and knowledge for any hockey fan to enjoy.
Details
Are you a die-hard hockey fan? Do you ever wonder about the stories behind your favorite NHL team's name, logo, and uniform? Look no further than Fabric of the Game: The Stories Behind the NHL's Names, Logos, and Uniforms. This captivating book takes you on a journey through the origins of each NHL team, revealing the secrets and interviews with the masterminds behind their branding. Written by industry experts Chris Creamer and Todd Radom, this book is a must-read for any hockey fan looking to delve deeper into the rich history of their favorite team.
Nothing unites a group of strangers quite like a shared love for their hockey team. The passion and pride people have for the New York Rangers, Toronto Maple Leafs, Montreal Canadiens, or Boston Bruins is unparalleled. Fabric of the Game uncovers the stories that make these teams special and shows how they have become an integral part of our lives. From the iconic logos we proudly display on our clothes to the fierce loyalty we exhibit on game night, this book explores the deep connections we have with our favorite teams.
Ever wondered why your team is named the way it is? Fabric of the Game has got you covered. This book provides fascinating insights into the naming and design processes of NHL teams. You'll learn why Los Angeles celebrates royalty, why Buffalo embraces two massive cavalry swords, and why the New York Rangers chose to align themselves with a law enforcement agency from Texas. With in-depth research and interviews, Creamer and Radom leave no stone unturned in answering all your burning questions.
From powerhouse teams like the Detroit Red Wings and Chicago Blackhawks to the nostalgic Hartford Whalers and Quebec Nordiques, this book covers it all. Whether you're a fan of a well-known team or a lesser-known gem like the Kansas City Scouts or Philadelphia Quakers, Fabric of the Game guarantees a satisfying read. Enhance your knowledge, gain a deeper appreciation for your hockey team, and uncover the untold stories waiting to be discovered.
Ready to embark on a journey into the fascinating world of NHL branding and design? Get your hands on Fabric of the Game today and uncover the secrets behind your favorite team's name, logo, and uniform. Don't miss out on this opportunity to expand your hockey knowledge and satisfy your curiosity. Order now and become a true hockey aficionado!
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