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Decorative Arts & Design - Thinking with Type, 2nd revised and expanded edition: A Critical Guide for Designers, Writers, Editors, & Students

Description

Book Synopsis: “Thinking with Type is to typography what Stephen Hawking’s A Brief History of Time is to physics.”—I Love Typography

The best-selling Thinking with Type in a revised and expanded second edition:

Thinking with Type is the definitive guide to using typography in visual communication. Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped. The book covers all typography essentials, from typefaces and type families, to kerning and tracking, to using a grid. Visual examples show how to be inventive within systems of typographic form, including what the rules are, and how to break them.

This revised edition includes forty-eight pages of new content with the latest information on:

  • style sheets for print and the web
  • the use of ornaments and captions
  • lining and non-lining numerals
  • the use of small caps and enlarged capitals
  • mixing typefaces
  • font formats and font licensing

Plus, new eye-opening demonstrations of basic typography design with letters, helpful exercises, and dozens of additional illustrations.

Thinking with Type is the typography book for everyone: designers, writers, editors, students, and anyone else who works with words. If you love font and lettering books, Ellen Lupton’s guide reveals the way typefaces are constructed and how to use them most effectively.

Fans of Thinking with Type will love Ellen Lupton’s new book Extra Bold: A Feminist, Inclusive, Anti-racist, Nonbinary Field Guide for Graphic Designers.

Details

Unlock your creative potential and take your design skills to the next level with the second revised and expanded edition of "Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students". This comprehensive guide is a must-have for anyone in the creative industry, providing valuable insights and tips on typography, layout, and visual communication. With easy-to-understand explanations and stunning examples, this book will empower you to create captivating designs that leave a lasting impact.

Stay ahead of the design game and gain a competitive edge with the expert knowledge shared in "Thinking with Type". Whether you're a professional designer, a writer looking to enhance the visual appeal of your work, or a student eager to learn the secrets of effective design, this book will serve as your trusted companion. Its practical approach combined with the latest trends in typography will ensure your designs stand out amidst the sea of mediocrity.

Experience the power of typography as a storytelling tool and learn how to effectively communicate your message to your audience. "Thinking with Type" takes you on a journey that explores the subtleties of letterforms, guiding you to make informed design choices. From choosing the right fonts to creating balanced layouts, this book provides you with the essential knowledge to bring your creative visions to life.

Don't miss out on the opportunity to transform your design skills and revolutionize your approach to typography. Grab your copy of "Thinking with Type, 2nd revised and expanded edition" today and unleash your creative potential. Elevate your designs with the help of this invaluable resource and witness the impact it has on your work.

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Disclosure: I get commissions for purchases made through links in this website