Built to Fail: The Inside Story of Blockbuster's Inevitable Bust

Are you fascinated by the rise and fall of iconic brands? Look no further than Built to Fail: The Inside Story of Blockbuster's Inevitable Bust. This gripping book delves deep into the demise of America's favorite movie rental giant, Blockbuster. With over two decades of dominance, Blockbuster seemed unstoppable. But as new disruptive forces emerged, the company's five CEOs were left scrambling for answers. Discover the untold story of how a once-powerful brand crumbled beneath the weight of financial difficulties, missed opportunities, and a lack of foresight.

In Built to Fail, author Alan Payne, the mastermind behind the longest-lasting Blockbuster franchise chain in the country, pulls back the curtain to expose the shaky foundation on which Blockbuster's success was built. He reveals the blind spots and tunnel vision that ultimately led to the company's downfall. Payne's firsthand experience provides unparalleled insight and a cautionary tale for businesses in today's disruptive marketplace.

From the inside scoop on Blockbuster's explosive growth to the missed opportunities that paved the way for rival companies like Netflix, Built to Fail offers a compelling analysis of what went wrong. Gain a deeper understanding of the fascinating world of movie rentals and how even the mightiest giants can crumble in the face of rapid technological advancements.

Don't miss out on this captivating journey through the rise and fall of Blockbuster. Order your copy of Built to Fail: The Inside Story of Blockbuster's Inevitable Bust today and discover the valuable lessons it holds for businesses striving to survive and thrive in an ever-changing marketplace.

Order your copy of Built to Fail: The Inside Story of Blockbuster's Inevitable Bust now and step into the intriguing world of a fallen giant.