Strategic Corporate Social Responsibility: A Holistic Approach to Responsible and Sustainable Business

Name: Strategic Corporate Social Responsibility: A Holistic Approach to Responsible and Sustainable Business
Price: 46.20 USD
Availability: InStock
Rating: 5 (5 reviews)

$46.20

Buying Options

Description

Book Synopsis: With the changing expectations of consumers, employees and regulators, being best in the world is no longer enough. Businesses are now also expected to be best for the world: to be socially and environmentally responsible, sustainable and ethical. Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world. The book is split into three parts; the first part provides the theoretical background of CSR, the second part examines various CSR approaches and how they can be implemented, and the third part discusses measuring and communicating CSR. New this edition is also a chapter titled 'The S in CSR: Social and Global Issues'.

Each chapter contains questions for reflection & discussion, exercises, and case studies from globally recognised brands such as Ben & Jerry's, Google, H&M, Johnson & Johnson, Nestlé, Patagonia, Puma, Unilever and Whole Foods.

The book is complemented by chapter specific lecturer PowerPoint slides, a draft syllabus and an instructor's manual. Suitable reading for students on Corporate Social Responsibility modules.

Details

Are you looking for a comprehensive guide on responsible and sustainable business practices? Look no further! Our Strategic Corporate Social Responsibility: A Holistic Approach to Responsible and Sustainable Business Book offers everything you need to know about strategically incorporating CSR into your business.

In today's world, simply being the best at what you do is not enough. Customers, employees, and regulators expect businesses to go beyond profit-making to contribute to the greater good. Our book provides you with key concepts, theories, and practices to help you become socially and environmentally responsible, sustainable, and ethical.

Split into three parts, this book covers all aspects of CSR. The first part gives you a solid theoretical background, ensuring you understand the foundations of CSR. The second part explores different CSR approaches and offers practical guidance on their implementation. The third part focuses on measuring and communicating your CSR efforts, helping you showcase your positive impact.

In this updated edition, we have included a new chapter titled 'The S in CSR: Social and Global Issues.' This addition expands your knowledge and equips you to address pressing social and global challenges.

What sets our book apart is the integration of real-world case studies from renowned brands like Ben & Jerry's, Google, H&M, Nestlé, and more. Learn from their success stories and avoid common pitfalls as you embark on your CSR journey.

As an added bonus, the book comes with chapter-specific lecturer PowerPoint slides, a draft syllabus, and an instructor's manual. These resources ensure that the book can be easily incorporated into Corporate Social Responsibility modules and courses.

Don't miss out on this opportunity to transform your business and make a positive impact on society. Get your copy of our Strategic Corporate Social Responsibility book today!

Click here to order now!

See All Buying Options...

More Details...