The Colorblind Screen: Television in Post-Racial America

Name: The Colorblind Screen: Television in Post-Racial America
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Book Synopsis: The election of President Barack Obama signaled for many the realization of a post-racial America, a nation in which racism was no longer a defining social, cultural, and political issue. While many Americans espouse a “colorblind” racial ideology and publicly endorse the broad goals of integration and equal treatment without regard to race, in actuality this attitude serves to reify and legitimize racism and protects racial privileges by denying and minimizing the effects of systematic and institutionalized racism. In The Colorblind Screen, the contributors examine television’s role as the major discursive medium in the articulation and contestation of racialized identities in the United States. While the dominant mode of televisual racialization has shifted to a “colorblind” ideology that foregrounds racial differences in order to celebrate multicultural assimilation, the volume investigates how this practice denies the significant social, economic, and political realities and inequalities that continue to define race relations today. Focusing on such iconic figures as President Obama, LeBron James, and Oprah Winfrey, many chapters examine the ways in which race is read by television audiences and fans. Other essays focus on how visual constructions of race in dramas like 24, Sleeper Cell, and The Wanted continue to conflate Arab and Muslim identities in post-9/11 television. The volume offers an important intervention in the study of the televisual representation of race, engaging with multiple aspects of the mythologies developing around notions of a “post-racial” America and the duplicitous discursive rationale offered by the ideology of colorblindness.

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Discover the truth behind the illusion of a post-racial America with The Colorblind Screen: Television in Post-Racial America. This groundbreaking book delves into the role of television as the primary medium in shaping racial identities in the United States. While many claim to embrace a colorblind ideology, this book uncovers the hidden racism that still pervades society. By examining iconic figures like President Obama, LeBron James, and Oprah Winfrey, we reveal how television perpetuates racial stereotypes and denies the real social and economic inequalities that persist today.

Uncover the manipulation behind the so-called colorblind movement and its impact on race relations. The Colorblind Screen dismantles the notion that celebrating multicultural assimilation erases racism. Instead, it demonstrates how this approach erases the significant historical and present-day realities of racial discrimination. Realize the power television has in shaping public opinion and perception of race, as well as the implications it carries for our society.

Immerse yourself in thought-provoking analysis of popular TV shows like 24, Sleeper Cell, and The Wanted, which continue to reinforce harmful stereotypes of Arab and Muslim identities. Through compelling research and critical insights, we expose how television perpetuates prejudice and fails to challenge the post-9/11 racial bias that still plagues our screens.

Don't be fooled by the myth of a post-racial America. The Colorblind Screen is a vital contribution to understanding the televisual representation of race and confronting the fallacies of a colorblind ideology. Join the discourse and gain a comprehensive awareness of the realities that lie beneath the surface. Open your eyes to the truth today.

Ready to challenge the status quo and delve into the complexities of race in America? Click here to grab your copy of The Colorblind Screen: Television in Post-Racial America.

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