Description
Book Synopsis: Go behind the TV screen to explore what is changing, why it is changing, and why the changes matter.
Many proclaimed the “end of television” in the early years of the twenty-first century, as capabilities and features of the boxes that occupied a central space in American living rooms for the preceding fifty years were radically remade. In this revised, second edition of her definitive book, Amanda D. Lotz proves that rumors of the death of television were greatly exaggerated and explores how new distribution and viewing technologies have resurrected the medium. Shifts in the basic practices of making and distributing television have not been hastening its demise, but are redefining what we can do with television, what we expect from it, how we use it—in short, revolutionizing it.
Television, as both a technology and a tool for cultural storytelling, remains as important today as ever, but it has changed in fundamental ways. The Television Will Be Revolutionized provides a sophisticated history of the present, examining television in what Lotz terms the “post-network” era while providing frameworks for understanding the continued change in the medium. The second edition addresses adjustments throughout the industry wrought by broadband delivered television such as Netflix, YouTube, and cross-platform initiatives like TV Everywhere, as well as how technologies such as tablets and smartphones have changed how and where we view. Lotz begins to deconstruct the future of different kinds of television—exploring how “prized content,” live television sports and contests, and linear viewing may all be “television,” but very different types of television for both viewers and producers.
Through interviews with those working in the industry, surveys of trade publications, and consideration of an extensive array of popular shows, Lotz takes us behind the screen to explore what is changing, why it is changing, and why the changes matter.
Details
Are you ready to take a deep dive behind the screen and discover how the television landscape has been revolutionized? Look no further than "The Television Will Be Revolutionized, Second Edition" by Amanda D. Lotz. In this definitive book, Lotz debunks the rumors of the demise of television and showcases how new distribution and viewing technologies have redefined the medium. Don't miss this chance to stay ahead of the curve and understand the changes that matter!
Television has evolved in ways we could have never imagined. From the advent of streaming services to the rise of cross-platform initiatives, this book explores the impact of technologies like Netflix, YouTube, and TV Everywhere on the industry. Lotz delves into the future of television, dissecting the different types of content and how they cater to diverse viewers' preferences. This is your opportunity to gain exclusive insights from industry experts and glimpse into the exciting future of television.
Wondering why these changes matter? Lotz not only provides a historical perspective but also emphasizes the importance of television as a cultural storytelling tool. Familiarize yourself with the evolution of television and learn how tablets and smartphones have completely transformed our viewing habits. With in-depth interviews, analysis of popular shows, and a comprehensive examination of trade publications, this book serves as your guide to understanding what's changing, why it's changing, and why it's crucial to stay informed.
Ready to embark on this enlightening journey? Embrace the revolution by grabbing your copy of "The Television Will Be Revolutionized, Second Edition" today. Don't miss out on this opportunity to stay ahead of the curve. Learn more about the evolution of television now!
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