Description
Book Synopsis: Fans used to be seen as an overly obsessed fraction of the audience. In the last few decades, shifts in media technology and production have instead made fandom a central mode of consumption. A range of ideas has emerged to explore different facets of this growing phenomenon. With a foreword by Matt Hills, Understanding Fandom introduces the whole field of fan research by looking at the history of debate, key paradigms and methodological issues. The book discusses insights from scholars working with fans of different texts, genres and media forms, including television and popular music. Mark Duffett shows that fan research is an emergent interdisciplinary field with its own key thinkers: a tradition that is distinct from both textual analysis and reception studies. Drawing on a range of debates from media studies, cultural studies and psychology, Duffett argues that fandom is a particular kind of engagement with the power relations of media culture.
Details
Are you a fan? Whether your passion lies in television, music, or any other form of media, Understanding Fandom is a must-read for anyone looking to delve deeper into the world of fan culture. With the rise of new media technologies, fandom has become more than just an obsession – it has become a central mode of consumption.
In Understanding Fandom, acclaimed author Mark Duffett takes you on a journey through the history of fan research, exploring key debates, paradigms, and methodological issues that have shaped the field. With a foreword by renowned fan scholar Matt Hills, this book offers valuable insights into the diverse and evolving landscape of fandom.
From television shows to popular music, Understanding Fandom showcases the work of scholars who have studied fans across different texts, genres, and media forms. Discover how fan engagement goes beyond simple analysis and reception studies, forming its own interdisciplinary field of study. By drawing on debates from media studies, cultural studies, and psychology, Duffett reveals how fandom is a unique form of engagement with the power relations of media culture.
Are you ready to elevate your understanding of fan culture? Dive into the world of fandom with Understanding Fandom and discover the fascinating insights that await you. Get your copy today!
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