Description
Book Synopsis: Now in its fourth edition, this is a comprehensive yet concise introduction to professional writing for different media, which synthesises methods and ideas developed in journalism, public relations, management and marketing. Based on research in the field, it equips students with the ability to convey their ideas in a wealth of print and digital formats, in a variety of professional contexts internationally. It begins by examining the different aspects of the writing process before showing students how to adjust their style, tone and approach for different documents, including short memos, feature articles, press releases and reports.
This new edition will continue to be an essential companion for undergraduates on professional writing and business communication modules. It will also be a valuable source of guidance for new professionals and entrepreneurs needing to get to grips with writing formal written documents.
New to this Edition:
- Fully revised throughout with coverage of a wider variety of journalistic writing
- New content on mission and vision statements, annual reports and newsletters, alongside an overview of how organisations use social media and respond to crises
- Includes more analysed examples of business documents
Details
Looking to enhance your professional writing skills? Look no further than the newly revised fourth edition of Professional Writing (Bloomsbury Study Skills, 68). This comprehensive yet concise book is the ultimate guide for individuals seeking to improve their writing for various media platforms. Drawing on techniques from journalism, public relations, management, and marketing, this book offers a unique synthesis of methods and ideas to help you convey your ideas effectively.
Backed by extensive research, Professional Writing equips students and professionals alike with the necessary tools to excel in print and digital formats across a wide range of professional contexts. Whether you need to craft short memos, feature articles, press releases, or reports, this book shows you how to adapt your style, tone, and approach to each document.
With its latest edition, this book keeps up with the ever-evolving world of professional writing. It now covers a wider variety of journalistic writing styles and includes new content on mission and vision statements, annual reports, newsletters, and the use of social media. Additionally, it provides valuable insights into how organizations respond to crises.
Ideal for undergraduates studying professional writing and business communication, this book is an indispensable companion. It’s also a must-have resource for new professionals and entrepreneurs who want to master the art of writing formal documents. Don't miss out on this updated edition of Professional Writing (Bloomsbury Study Skills, 68) and take your writing skills to new heights.
Ready to unleash your writing potential? Purchase Professional Writing (Bloomsbury Study Skills, 68) now and embark on a journey towards becoming a proficient writer. Click here to order your copy today!
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