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Business Technology - Epic Content Marketing, Second Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3

Description

Book Synopsis: From the “godfather of content marketing”—this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3.

When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach—which includes everything from blogging to YouTube videos to social media—is the core of most organizations’ marketing plans.

Fully revised and updated, this new edition walks you through the process of developing stories that inform and entertain and compel customers to act, without actually telling them to. In addition to covering all the important social media platforms that have arisen over the past eight years and introducing the “creator economy,” it shows how to update existing content and make new content that performs in strategic ways. Updates include:

  • New content models, structures, and opportunities
  • Content entrepreneurship, content mergers and acquisitions
  • Subscriptions and audience building
  • Team structure, importance of community, DAOs, and creator networks
  • Content options, NFTs, and discord servers
  • Making data-driven decisions to optimize content performance

Distributed the right way at the right time, epic content is the best way to truly capture the hearts and minds of customers. It’s how to position your business as a trusted expert in its industry. It’s what customers share and talk about. This updated edition of the trusted guide provides everything you need to succeed in the new world of content marketing.

Details

Are you tired of your content being lost in a sea of noise? Want to break through the clutter and captivate your target audience? Look no further than Epic Content Marketing, Second Edition. As the "godfather of content marketing," we bring you the latest methods and tools to ensure your content stands out in the Web3 era. With blogging, YouTube videos, and social media at the forefront, this book is your guide to creating compelling stories that inform, entertain, and drive action. Don't just tell your customers, show them the value of your brand.

In this fully revised and updated edition, we cover all the essential social media platforms that have emerged over the past eight years. Get ready to dive into the world of the "creator economy" and discover new content models, structures, and opportunities. Be a content entrepreneur and learn how to merge and acquire content. Build an audience, create subscriptions, and foster community. This book shows you how to navigate the ever-changing landscape of content marketing.

What sets this edition apart is its focus on data-driven decision making. Discover how to optimize your content's performance by analyzing valuable insights. It's not just about creating great content, but distributing it strategically at the right time. Be at the forefront of content trends with discussions on NFTs, discord servers, and other emerging content options. Gain the trust and loyalty of your customers by positioning your business as a trusted expert in the industry.

Don't let your content get drowned out by competitors. With Epic Content Marketing, Second Edition, you'll have the tools and knowledge to create epic content that captures the hearts and minds of your audience. Get the edge you need and succeed in the new era of content marketing.

Ready to break through the clutter? Start your epic content journey today by clicking here.

Disclosure: I get commissions for purchases made through links in this website