Description
Book Synopsis: The modern comic book shop was born in the early 1970s. Its rise was due in large part to Phil Seuling, the entrepreneur whose direct market model allowed shops to get comics straight from the publishers. Stores could then better customize their offerings and independent publishers could access national distribution. Shops opened up a space for quirky ideas to gain an audience and helped transform small-press series, from Teenage Mutant Ninja Turtles to Bone, into media giants.
Comic Shop is the first book to trace the history of these cultural icons. Dan Gearino brings us from their origins to the present-day, when the rise of digital platforms and a changing retail landscape have the industry at a crossroads. When the book was first published in 2017, Gearino had spent a year with stores around the country, following how they navigated the business. For this updated and expanded paperback edition, he covers the wild retail landscape of 2017 and 2018, a time that was brutal for stores and rich for comics as an art form.
Along the way he interviews pioneers of comics retailing and other important players, including many women; top creators; and those who continue to push the business in new directions. A revised guide to dozens of the most interesting shops around the United States and Canada is a bonus for fans.
Details
Are you a fan of comics? Do you love immersing yourself in the world of superheroes and extraordinary adventures? Then you absolutely cannot miss out on "Comic Shop: The Retail Mavericks Who Gave Us a New Geek Culture"! This captivating book takes you on a journey through the history of comic book shops, showcasing how they revolutionized the industry and created a whole new geek culture.
Written by Dan Gearino, "Comic Shop" reveals the incredible story of Phil Seuling, the visionary behind the direct market model that changed the game for comic book retailers. With this innovative approach, shops could customize their offerings, making way for unique and quirky ideas to gain the attention of devoted fans. Independent publishers also benefited from national distribution, propelling small-press series like Teenage Mutant Ninja Turtles and Bone to the status of media giants.
Gearino's meticulous research delves into the origins of comic book shops, bringing us to the present-day where the industry faces new challenges and opportunities. He explores the impact of digital platforms and the ever-evolving retail landscape, providing valuable insights into the future of comics as an art form.
By interviewing pioneers of comics retailing, top creators, and influential individuals pushing the business in new directions, "Comic Shop" offers a comprehensive perspective on the industry. This updated and expanded paperback edition also features a revised guide to some of the most interesting comic shops in the United States and Canada, serving as an invaluable resource for fans seeking new places to explore and connect with fellow enthusiasts.
Don't miss this chance to dive into the rich history and exciting present of comic book shops. Get your copy of "Comic Shop: The Retail Mavericks Who Gave Us a New Geek Culture" now!
Click here to order your copy and embark on an extraordinary adventure through the world of comics!
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