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Biography & History - Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success

Description

Book Synopsis: Twenty-five years ago, Herb Kelleher reinvented air travel when he founded Southwest Airlines, where the planes are painted like killer whales, a typical company maxim is "Hire people with a sense of humor," and in-flight meals are never served--just sixty million bags of peanuts a year. By sidestepping "reengineering," "total quality management," and other management philosophies and employing its own brand of business success, Kelleher's airline has turned a profit for twenty-four consecutive years and seen its stock soar 300 percent since 1990.Today, Southwest is the safest airline in the world and ranks number one in the industry for service, on-time performance, and lowest employee turnover rate; and Fortune magazine has twice ranked Southwest one of the ten best companies to work for in America. How do they do it?With unlimited access to the people and inside documents of Southwest Airlines, authors Kevin and Jackie Freiberg share the secrets behind the greatest success story in commercial aviation. Read it and discover how to transfer the Southwest inspiration to your own business and personal life.

Details

Looking for the secret recipe to success? Look no further than Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success. This incredible book pulls back the curtain on how Southwest Airlines transformed from a small airline into a major industry player. With a perfect blend of business insights and personal anecdotes, this book is a must-read for anyone looking to achieve greatness.

Discover the unconventional strategies that propelled Southwest Airlines to the top. From their people-first approach to their unique company culture, this book unlocks the key ingredients that made Southwest Airlines soar. Learn how their relentless focus on customer service and employee satisfaction set them apart from the competition, and how you can apply these principles to your own business.

But Nuts! is not just for business owners and entrepreneurs. It's a book that resonates with anyone striving for success in their personal lives as well. With powerful stories of perseverance, determination, and community, this book will inspire you to overcome obstacles and reach for the stars.

Don't miss out on this invaluable resource that will transform the way you think about business and personal success. Order your copy of Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success today and experience the magic for yourself!

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