Description
Book Synopsis: Drawing on decades of combined experience in hockey at all levels, Ken Campbell and Jim Parcels pull back the curtain on hockey to show just how far our national game has strayed from its roots. What they reveal is a system driven by unrealistic expectations of a financial windfall, where minor-hockey fees and new sticks for kids are deemed "investments" — and where there is no shortage of entrepreneurs more than happy to take money from starry-eyed parents.
Always informative, often shocking, Selling the Dream is not only a guidebook for legions of hockey parents across the country, it's a defence of the game we all love, and of childhood itself.
Details
Are you a hockey parent who dreams of seeing your child reach their full potential on the ice? Look no further! Selling the Dream is the must-read book that exposes the harsh reality behind the hockey industry. Written by hockey experts Ken Campbell and Jim Parcels, this eye-opening book takes you behind the scenes to reveal just how far our national game has strayed from its roots.
With a wealth of experience in hockey at all levels, Campbell and Parcels uncover the truth about the financial burden placed on hockey parents. Discover how minor-hockey fees and the constant need for new sticks are seen as "investments" in our future stars. It's time to wake up and see the reality behind the dream.
Prepare to be shocked as Selling the Dream sheds light on the entrepreneurs who are more than happy to take money from starry-eyed parents. This book acts as a guidebook for hockey parents nationwide, empowering them with the knowledge they need to navigate the treacherous world of youth hockey.
But Selling the Dream is more than just a guidebook. It's a powerful defense of the game we all love and a celebration of childhood itself. It's time to reclaim our national game and ensure that the pursuit of hockey excellence doesn't come at the expense of our children's well-being.
Don't miss out on the opportunity to uncover the truth and make informed choices for the future of your child's hockey journey. Get your hands on Selling the Dream today and embark on a transformative reading experience that will forever change the way you consider hockey and parenting. Click here to buy now!
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