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Communication & Journalism - A Handbook of Media and Communication Research: Qualitative and Quantitative Methodologies

Description

Book Synopsis: A Handbook of Media and Communication Research presents qualitative as well as quantitative approaches to the study of media and communication, integrating perspectives from both the social sciences and the humanities. Taking methodology as a strategic level of analysis that joins practical concerns with theoretical issues, the Handbook offers a comprehensive and in-depth review of the field and a set of guidelines for how to think about, plan, and carry out media and communication studies in different social and cultural contexts. The second edition has been thoroughly updated with reference to the development of the internet, mobile, and other digital media. Each chapter addresses shifting configurations of established media organizations, media discourses, and media users in networked practices of communication. The introduction and one further chapter probe changing conceptions on mass and interpersonal, online and offline communication – in research as in everyday life. Three new chapters have been added to exemplify different forms of research employing multiple methods to study multiple media in multiple contexts. List of contributors: Klaus Bruhn Jensen, Barrie Gunter, Rasmus Helles, Annette Hill, Stig Hjarvard, Peter Larsen, Amanda Lotz, Graham Murdock, Horace Newcomb, Paddy Scannell, Lynn Schofield Clark, Kim Christian Schrøder Read more

Details

Looking for a comprehensive guide to media and communication research? Look no further! The Handbook of Media and Communication Research is here to provide you with an in-depth understanding of qualitative and quantitative methodologies in this field. Whether you're a student or a professional, this book integrates perspectives from both social sciences and humanities to give you a well-rounded perspective. You'll learn how to think about, plan, and carry out media and communication studies in different social and cultural contexts. Get your copy today and take your research to the next level!

Stay ahead of the game with the second edition of the Handbook of Media and Communication Research. With thorough updates that reflect the latest developments in the digital landscape, this edition covers essential topics like the internet, mobile media, and other digital platforms. Each chapter tackles the shifting configurations of media organizations, media discourses, and media users in today's networked communication practices. Discover how mass and interpersonal communication have evolved both online and offline, and gain valuable insights that can be applied in both research and everyday life.

Not just your run-of-the-mill research handbook, the second edition of the Handbook of Media and Communication Research includes three brand new chapters that exemplify different forms of research. These chapters showcase multiple research methods and offer valuable insights into studying media in various contexts. With contributions by renowned experts in the field, including Klaus Bruhn Jensen, Annette Hill, and Lynn Schofield Clark, this book is a valuable resource for anyone seeking to deepen their understanding of media and communication research.

Don't miss out on this essential resource that combines theory and practice. Expand your knowledge and enhance your research capabilities with the Handbook of Media and Communication Research. Get your copy today and start exploring the exciting world of media and communication research. Click here to place your order now!

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