Description
Book Synopsis: From the authors of the best-selling The Second Machine Age, a leader’s guide to success in a rapidly changing economy.
We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.
MIT’s Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.
In the tradition of agenda-setting classics like Clay Christensen’s The Innovator’s Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential reading.
Details
Ready to take your business to the next level in the digital age? Look no further than Machine, Platform, Crowd: Harnessing Our Digital Future. Written by renowned thought leaders Andrew McAfee and Erik Brynjolfsson, this powerful guide is a must-read for anyone seeking success in today's rapidly changing economy.
With advancements like artificial intelligence, breakthrough companies like Apple and Google are revolutionizing entire industries, leaving traditional players scrambling to keep up. McAfee and Brynjolfsson explain how these upstarts are harnessing the power of machines to outperform humans in strategy games and product development.
But it doesn't stop there. Machine, Platform, Crowd reveals the incredible potential that lies within the collective wisdom of the crowd. Corporate research labs are being outshined by innovative ideas from everyday individuals, and the authors show us how to tap into this vast resource for our own benefit.
This agenda-setting masterpiece not only provides a comprehensive analysis of the new digital landscape but also equips businesses with a toolkit for thriving in this new era. Whether you're a startup or an established company, Machine, Platform, Crowd will give you the edge you need to stay ahead of the competition and future-proof your business.
Don't miss out on this essential read that will empower you with the knowledge and tools to navigate the digital revolution. Take the first step towards success by getting your copy of Machine, Platform, Crowd today!
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