Description
Book Synopsis: Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects - including sketches and final results of his own successful designs - he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love, you'll learn:Best practices for extending a logo into a complete brand identity systemWhy one logo is more effective than anotherHow to create your own iconic designsWhat sets some designers above the rest31 practical design tips for creating logos that last Read more
Details
Are you looking to leave a lasting impression on your target audience? Look no further than Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition. This comprehensive guide is your key to developing a powerful brand identity that will set you apart from the competition. With insightful tips and expert advice from renowned design author David Airey, you'll learn how to create a logo that captures the essence of your business and communicates your message effectively. Let your logo speak volumes about your brand with Logo Design Love.
Unlock the secrets to successful branding with Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition. In this highly sought-after resource, David Airey shares his wealth of knowledge and experience to help you conceptualize, design, and execute a captivating logo that resonates with your target market. Whether you're a small startup or an established company looking to revamp your brand, this book provides practical techniques and real-world examples that will enable you to create an iconic identity that stands the test of time.
Elevate your brand to new heights with Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition. Not only does this book offer invaluable guidance on logo design, but it also dives into the broader aspects of branding, such as creating brand guidelines and implementing effective marketing strategies. With step-by-step instructions and a wealth of inspiration, David Airey empowers you to create a brand that resonates with your target audience and leaves a lasting impression. Don't miss out on this essential resource for any business looking to establish a strong and memorable brand identity.
Ready to take your branding efforts to the next level? Get your hands on Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition and unleash your creative potential. Whether you're a designer, entrepreneur, or marketing professional, this book will equip you with the tools and insights needed to craft a distinctive and impactful brand identity. Don't wait any longer—start designing your iconic logo today!
Grab your copy of Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition and embark on a branding journey that will set your business apart from the rest. With expert guidance from David Airey, you'll be well-equipped to create a logo that captures the essence of your brand and leaves a lasting impression on your target audience. Don't miss out on this opportunity to elevate your brand to new heights!
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