Description
Book Synopsis: A Wall Street Journal Business Bestseller: This "vivid" inside story of WeWork and its CEO tells the remarkable saga of one of the most audacious, and improbable, rises and falls in American business history (Ken Auletta).
Christened a potential savior of Silicon Valley's startup culture, Adam Neumann was set to take WeWork, his office share company disrupting the commercial real estate market, public, cash out on the company's forty-seven billion dollar valuation, and break the string of major startups unable to deliver to shareholders. But as employees knew, and investors soon found out, WeWork's capital was built on promises that the company was more than a real estate purveyor, that in fact it was a transformational technology company.
Veteran journalist Reeves Weideman dives deep into WeWork and it CEO's astronomical rise, from the marijuana and tequila-filled board rooms to cult-like company summer camps and consciousness-raising with Anthony Kiedis. Billion Dollar Loser is a character-driven business narrative that captures, through the fascinating psyche of a billionaire founder and his wife and co-founder, the slippery state of global capitalism.
A Wall Street Journal Business Bestseller "Vivid, carefully reported drama that readers will gulp down as if it were a fast-paced novel" (Ken Auletta)
Details
Discover the captivating journey of WeWork and its charismatic CEO in the book "Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork." This Wall Street Journal Business Bestseller takes you on a rollercoaster ride through one of the most audacious and improbable stories in American business history.
Adam Neumann, hailed as a potential savior of Silicon Valley's startup culture, was poised to revolutionize the commercial real estate market with WeWork, an innovative office share company. As the company's valuation soared to a staggering forty-seven billion dollars, the world watched in awe. But beneath the surface, cracks began to appear.
Unveil the incredible highs and lows as author Reeves Weideman, a seasoned journalist, delves deep into the WeWork phenomenon. From the wild boardroom meetings fueled by marijuana and tequila to the company's cult-like summer camps, you'll be immersed in a tale that goes beyond business. WeWork became more than just a real estate purveyor—it was seen as a transformational technology company.
Experience the thrilling narrative of the billionaire founder, Adam Neumann, and his wife and co-founder. Enter the realm of global capitalism and witness the slippery state of modern business. With meticulous research and expert storytelling, "Billion Dollar Loser" will leave you breathless. It's a vivid and meticulously reported drama that will hook you from start to finish.
Don't miss out on this gripping read that offers valuable insights into the dynamics of startup culture and the darker side of success. Order your copy of "Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork" today and be prepared to be captivated by every turn of the page.
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