Description
Book Synopsis: Not since Strunk and White’s ELEMENTS OF STYLE has a book compressed so many insights into so few pages. With his trademark simplicity and wit, Marty Neumeier has written and illustrated a concise guide that can be read quickly over a lunch break or savored slowly over a lifetime.
Part 1, “How can I innovate?” offers insightful guidance such as “Feel before you think,” “See what’s not there,” and “Ask a bigger question.” Rule #1 gives the paradoxical advice: “Break the rules.”
Part 2, “How should I work?” offers down-to-earth tips on craft: “Use a linear process for static elements,” and “Express related elements in a similar manner.” The reader is also reminded: “Don’t be boring!”
In Part 3, “How can I learn?” contains practical advice including “Do your own projects,” “Invest in your originality,” and “Develop an authentic style.”
Finally, Part 4, “How can I matter?” deals with the deeper questions of a career in creativity, such as “Overcommit to a mission,” “Build support methodically,” and “Become who you are.”
THE 46 RULES OF GENIUS is a reassuring lighthouse against the swirling tides of innovation. Geniuses from every discipline will want to keep it in sight.
(Educators: Those who recommend this book to students may also be interested its deeply researched precursor, METASKILLS, from which the rules were drawn.)
From the back cover:
There’s no such thing as an accidental genius. Anyone who’s reached that exalted state has arrived there by design. But simply wanting to get there is not enough. A would-be genius also needs a theoretical framework, a basic compass, a set of principles to guide the way forward.
Marty Neumeier, acclaimed author of The Brand Gap and Metaskills, has compressed the wisdom of the ages into the first “quick start guide” for genius—46 glittering gems that will light your path to creative brilliance. This is THE essential handbook for designers, entrepreneurs, marketers, educators, artists, scientists, innovators, and future leaders in every field.
Details
Are you ready to unlock your creative genius? Look no further than "The 46 Rules of Genius" by Marty Neumeier. Packed with insights, this concise guide will inspire and guide you on your journey to innovation. Whether you have a few minutes or a lifetime, these rules will help you unleash your creative potential. From the paradoxical advice to "break the rules" to the practical tips on craft, this book offers a wealth of wisdom to fuel your creativity.
Part 1, "How can I innovate?" provides invaluable guidance such as "Feel before you think" and "Ask a bigger question." These rules will challenge you to think outside the box and consider new perspectives. In Part 2, "How should I work?" you'll discover down-to-earth tips that will improve your craft. Learn to express related elements in a similar manner and never be boring with the help of this section.
Do you want to continue growing and learning? Part 3, "How can I learn?" is the answer. Explore practical advice including the importance of doing your own projects, investing in your originality, and developing an authentic style. Finally, in Part 4, "How can I matter?", Neumeier tackles the deeper questions of a career in creativity. Overcommit to a mission, build support methodically, and become the best version of yourself.
The 46 Rules of Genius is not just a book, it's a reassuring lighthouse in the world of innovation. Genius can be cultivated and this guide will show you how. Whether you're a designer, entrepreneur, marketer, educator, artist, scientist, innovator, or future leader, this essential handbook will light your path to creative brilliance. Don't miss out on this opportunity to transform your approach to creativity and make a lasting impact. Get your copy of "The 46 Rules of Genius" today!
Interested in more in-depth knowledge? Check out the deeply researched precursor to this book, "METASKILLS." Educators recommending "The 46 Rules of Genius" to students will find "METASKILLS" to be a valuable resource.
Unlock the secrets of genius with "The 46 Rules of Genius" and embark on a journey to creative brilliance.
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