Description
Book Synopsis: The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need from your product, and whether they'll be able to use what you've created. Filled with real-world experience and a wealth of practical information, this book presents a complete toolbox of techniques to help designers and developers see through the eyes of their users. It provides in-depth coverage of 13 user experience research techniques that will provide a basis for developing better products, whether they're Web, software or mobile based. In addition, it's written with an understanding of product development in the real world, taking tight budgets, short schedules, and existing processes into account. Since the publication of the first edition, the business of user research has exploded with new technologies and new techniques. This second edition takes those changes into account with extensive revisions to existing topics. It also adds entirely new material on observational research, mobile usability, diary studies, remote research, and cross-cultural and multilingual projects.
Explains how to balance usability with creativity and originalityA valuable resource for designers, developers, project managers -- anyone whose work affects the end user experienceProvides a real-world perspective on research. Helps you do user research cheaply and quickly, and present it persuasivelyGives you the tools and confidence to perform user research on your own design, tuning user experience to the unique needs of your product and its users.
Details
Are you tired of developing products that don't meet your users' needs? Don't waste any more time guessing what your users want! With Observing the User Experience, you'll gain valuable insights into the minds of your users and understand exactly what they need from your product. Bridge the gap between your imagination and reality and deliver a user experience that truly delights.
Designed with your success in mind, this book is packed with practical information and real-world experience that will revolutionize your product development. With 13 user experience research techniques at your disposal, you'll have a complete toolbox to create exceptional products. Whether it's a website, software, or mobile app, you'll learn how to see through the eyes of your users and give them what they truly desire.
This second edition has been meticulously updated to reflect the latest changes and advancements in user research. You'll discover entirely new material on observational research, mobile usability, and diary studies. With the addition of remote research and insights into cross-cultural and multilingual projects, this book leaves no stone unturned.
But it doesn't stop there. Observing the User Experience teaches you how to strike the perfect balance between usability and creativity. You'll have the tools to conduct user research on your own, saving both time and money. Presented in a persuasive manner, your research findings will captivate stakeholders and gain their support for your design decisions.
Don't miss your chance to revolutionize your product development process. Take control of your users' experience and create products that stand out from the competition. Start your journey today with Observing the User Experience!
Click here to order your copy now and unlock the secrets to delivering exceptional user experiences.
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